![]() The majority of free-to-play games are primarily a marriage of compelling game mechanics and monetisation options that give players the ability to enhance their experience. There is a delicate balance to strike when it comes to monetising mobile users - especially younger players - as too aggressive a tactic will see your retention plummet, and your revenues along with it. Like the goblins of Gringotts, free-to-play developers have to be both clever and calculating when it comes to handling people's money.
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